Honda Heaven, or “the Honda side” as we call it, was opened in May 2000 by Allen Sturgeon with the help of his father Don, his uncle Ron and his cousin Keith. Allen was 19 when he started parting out wrecked Hondas in a small lot near Arlington. In 2001, after working alone for nearly a year, Allen hired a full-time dismantler to assist with the yard’s growing inventory and customer traffic.

Later that year, a large piece of property became available in Kennedale, and having seen the early success of Honda Heaven, Don “Fred” Sturgeon decided to open Toyota Heaven. The businesses operated independently until 2006, when a combination of high property taxes and a less-than-ideal location in Arlington forced Honda Heaven to look for a new home. When Allen and Don realized the cost savings they’d realize by combining both businesses at the large Kennedale location, Honda-Toyota Heaven was born.

The partnership proved to be a winning combination for customers, and for the Sturgeon family. Two experienced owners working together accomplished much more than they could have individually, and the business continued to grow. Combining forces also allowed both businesses to run seamlessly, even as Fred took a few extended breaks from the company to focus on his health.


In 2007, a newlywed Allen added his bride, Taylor, to the Honda-Toyota Heaven staff, and later that year an additional salesperson was hired to keep up with the ever-increasing demand for Honda and Toyota parts in the Metroplex. As that demand grew even larger, Allen and Fred called on Darryl Noe, a longtime friend of the family and experienced parts salesman, to join the Honda-Toyota Heaven team.

Today, Allen, Fred and Darryl work together to meet customer needs in the front of the store, and shop foreman Jose Flores fills the role of head dismantler. The combined experience and talents of the Honda-Toyota Heaven team ensure a streamlined and professional experience for all our customers.